Tips for Media Outreach

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Tips for Media Outreach

The media (newspapers, blogs, television and radio) can be one of the most powerful allies and tools for advocates.  By working with them one can inform the public, apply political pressure, correct misinformation, and more.

Here are a few simple rules when you communicate with the media:

  • Know  the issues and the facts
  • Personal  stories are important
  • Keep your message short
  • Use clear language and avoid specialized vocabulary or acronyms